We developed a complete brand refresh for Tupelo Coffee House, transforming its existing identity into a modern and recognizable brand. The project included a redesigned logo and a cohesive visual system that was applied across menus, coffee bean packaging, storefront signage, and other customer-facing materials.

Every element was designed to create a consistent experience, whether customers encounter the brand inside the coffee shop, purchase a bag of coffee, or see Tupelo online. The refreshed identity gives Tupelo Coffee House a polished and memorable presence while providing a strong foundation for future products, marketing, and growth.